Developing a World Class Customer Success Organization
March 3, 2016 @ 10 am (PT) / 1 pm (ET)
Is your company adopting customer success but doesn’t know where in the organization it fits? Should customer success live under sales, marketing or product? How should you account for customer success? Join Lincoln Murphy, Customer Success Evangelist, on March 3 from 10 am - 11 am PT / 1 pm - 2pm ET as he deep dives into issues such as:
- The common mistakes when starting out (and how to avoid them)
- How logical customer segmentation is key to effective coverage levels
- Why the ideal characteristics of CSMs vary across customer segments (and how to plan for that)
- And much more...
In Lincoln’s previous webinar, “Developing the Ultimate Customer Success Strategy” he discussed the value of implementing customer success at your company and why minimizing your attrition rate through customer success is imperative to any modern business. This is the next evolution of the discussion, taking the theory into practice.
After the presentation concludes, Lincoln will answer questions from the audience during a 15 minute Q/A session. Can't attend live? Register anyway and you'll receive a copy of the recording afterward.